
Mimecast

HOW TO GET I.T. DECISION-MAKERS TO FACE UP TO THE RISKS TO THEIR SYSTEMS
Every day, company networks are under attack from people trying to get their information or just bring them down. Our campaign, “Defense against cretins” puts the scary facts front and center, and invites I.T. leaders to create a safe space with the help of Mimecast.

It began with a presentation of three creative concepts
When the client selected a direction, we executed the campaign in various media including online, print, OOH, and environmental to bring it to life.















